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<pubDate>Fri, 10 Sep 2010 13:39:38 GMT</pubDate>
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			<category>Articles</category>
			<link>http://www.tournamentstoatee.com/en/art/78/</link>
			<title>The Good, The Bad and The Ugly</title>
			<description>How was your golf tournament in 2009? Any lessons learned?&amp;nbsp;Did the tougher economy make a difference in participation or revenue? 2009 was a great tournament season but here is a glimpse at the good, bad and ugly: 
&lt;p&gt;GOOD&lt;/p&gt;
&lt;p&gt;Most tournaments went ahead as scheduled and were not cancelled. &lt;strong&gt;Faithful sponsors recognized their support was needed more than ever.&lt;/strong&gt;&lt;/p&gt;
&lt;p&gt;&lt;strong&gt;Tournaments were forced to spend wisely, offering value to the sponsors and golfers&lt;/strong&gt;. With tournament revenues down slightly and budgets reduced, tournaments needed to look at fresh ideas. This is a good thing &amp;#8211; no more of the same old stuff.&lt;/p&gt;
&lt;p&gt;&lt;strong&gt;Golfer numbers were up!&lt;/strong&gt; Yes, only a few tournaments downsized. Many tournaments had more golfers as sponsors reduced the level of their financial support but golfed instead. This was a blessing in disguise for some, as increased golfers meant increased expenses. &lt;/p&gt;
&lt;p&gt;BAD&lt;/p&gt;
&lt;p&gt;&lt;strong&gt;Golfers registered even later than normal, making it impossible to plan&lt;/strong&gt; or order the right number of logo&amp;#8217;d golfer giveaways (not to mention nerve wracking for the tournament chairs). Golfers are notorious for registering the month before the event. This year we found golfers signing up just a couple of weeks (or days) before the event. &amp;nbsp;&lt;/p&gt;
&lt;p&gt;&lt;strong&gt;Tournaments delayed decisions&lt;/strong&gt;. Unsure of golfer counts, tournaments delayed their decisions about ordering tournament merchandise and getting logos for signs.&amp;nbsp;We offered &lt;a href=&quot;http://www.tournamentstoatee.com/en/cms/?458&quot;&gt;golfer gloves &lt;/a&gt;and &lt;a href=&quot;http://www.tournamentstoatee.com/en/cms/?637&quot;&gt;Capture Action &lt;/a&gt;gifts, items that can be ordered closer to tournament date. AND the tournament only paid for the gifts they gave away on tournament day, spending money wisely.&amp;nbsp;&amp;nbsp; &amp;nbsp;&lt;/p&gt;
&lt;p&gt;Tournament coordinators were talking to more vendors and getting many more quotes. Unfortunately this never really saves money. &lt;strong&gt;Tournaments should invest time working with their sponsors and potential donors, not searching the internet to save $100&lt;/strong&gt;. &lt;/p&gt;
&lt;p&gt;UGLY&lt;/p&gt;
&lt;p&gt;Tournament coordinators got stuck. Vendors went out of business, with no notice. &lt;strong&gt;Work with vendors you can trust. &lt;/strong&gt;&lt;/p&gt; 
&lt;br&gt;&lt;br&gt;8-Dec-09 3:00 PM
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			<itunes:subtitle>The Good, The Bad and The Ugly</itunes:subtitle>
			<itunes:summary>How was your golf tournament in 2009? Any lessons learned?&amp;nbsp;Did the tougher economy make a difference in participation or revenue? 2009 was a great tournament season but here is a glimpse at the good, bad and ugly: 
&lt;p&gt;GOOD&lt;/p&gt;
&lt;p&gt;Most tournaments went ahead as scheduled and were not cancelled. &lt;strong&gt;Faithful sponsors recognized their support was needed more than ever.&lt;/strong&gt;&lt;/p&gt;
&lt;p&gt;&lt;strong&gt;Tournaments were forced to spend wisely, offering value to the sponsors and golfers&lt;/strong&gt;. With tournament revenues down slightly and budgets reduced, tournaments needed to look at fresh ideas. This is a good thing &amp;#8211; no more of the same old stuff.&lt;/p&gt;
&lt;p&gt;&lt;strong&gt;Golfer numbers were up!&lt;/strong&gt; Yes, only a few tournaments downsized. Many tournaments had more golfers as sponsors reduced the level of their financial support but golfed instead. This was a blessing in disguise for some, as increased golfers meant increased expenses. &lt;/p&gt;
&lt;p&gt;BAD&lt;/p&gt;
&lt;p&gt;&lt;strong&gt;Golfers registered even later than normal, making it impossible to plan&lt;/strong&gt; or order the right number of logo&amp;#8217;d golfer giveaways (not to mention nerve wracking for the tournament chairs). Golfers are notorious for registering the month before the event. This year we found golfers signing up just a couple of weeks (or days) before the event. &amp;nbsp;&lt;/p&gt;
&lt;p&gt;&lt;strong&gt;Tournaments delayed decisions&lt;/strong&gt;. Unsure of golfer counts, tournaments delayed their decisions about ordering tournament merchandise and getting logos for signs.&amp;nbsp;We offered &lt;a href=&quot;http://www.tournamentstoatee.com/en/cms/?458&quot;&gt;golfer gloves &lt;/a&gt;and &lt;a href=&quot;http://www.tournamentstoatee.com/en/cms/?637&quot;&gt;Capture Action &lt;/a&gt;gifts, items that can be ordered closer to tournament date. AND the tournament only paid for the gifts they gave away on tournament day, spending money wisely.&amp;nbsp;&amp;nbsp; &amp;nbsp;&lt;/p&gt;
&lt;p&gt;Tournament coordinators were talking to more vendors and getting many more quotes. Unfortunately this never really saves money. &lt;strong&gt;Tournaments should invest time working with their sponsors and potential donors, not searching the internet to save $100&lt;/strong&gt;. &lt;/p&gt;
&lt;p&gt;UGLY&lt;/p&gt;
&lt;p&gt;Tournament coordinators got stuck. Vendors went out of business, with no notice. &lt;strong&gt;Work with vendors you can trust. &lt;/strong&gt;&lt;/p&gt;</itunes:summary>
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			<author>Marianne Lines</author>
			<pubDate>Tue, 08 Dec 2009 21:00:00 GMT</pubDate>
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